elevate your website visuals
Visual Storytelling Primer
$47
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You’ve got the art. You’ve got the passion. But lemme ask you—when you look at your website, do those photos really do your work justice?
Do they stop people in their tracks, make them lean in closer, feel something? Or do they just sit there, flat and lifeless, like a missed opportunity?
But here’s the truth: even the most powerful art and the most potent copy can fall flat if the photos aren’t right. You could have a masterpiece, something that stirs the soul, but if the image on your website is dull, poorly lit, or doesn’t capture the essence of your work, all anyone will see is bad art.
Storytelling, meet Storyshowing
Your website photos are the body language of your online presence. Just as body language conveys trust and desire, your photos do the same for your art. The right images capture attention, stir emotion, and lead collectors to fall in love with your work. In the art world, getting your website photography right isn’t just important—it’s essential.
Here’s an updated version that includes how the Visual Storytelling Primer works for both DIY photographers and those working with a professional photographer:
Why You’ll Love It
The Visual Storytelling Primer is your complete toolkit for elevating your website photography to match the quality and depth of your art. Whether you’re DIY-ing your photos or collaborating with a professional photographer, this primer is designed to support you. Here’s what’s included:
Comprehensive Website Photography Shot List: Ensure you capture every essential angle, detail, and moment with a shot list tailored specifically for artists.
Photoshoot Planner: This planner helps you organize and prepare for your photoshoot, so you can show up focused and at ease.
Video Guide: Gain insight into developing your creative direction with a video guide that walks you through the process, complete with examples.
Bonus!
Learn how to optimize your photos for your website so they don’t slow down loading and ruin what could be an otherwise lovely experience for your potential collectors and you.
EASY REFUNDS
Look, I also get a bit nervous when I take out my credit card, but I want you to feel good about your investment. So you have 7 days to take this for a spin and if you’re not satisfied, I’ll work with you to make you happy, even if that means a full refund.
iNSTANT ACCESS
I know you’re ready to get the party started, so once you go through my trustworthy checkout process, you’ll get instant access to access and download your purchase.
MADE JUST FOR ARTISTS
This was created for real artists by someone who has sold their art and helps artists market their artwork online. It takes into account the nuances of selling art online. Selling artwork online’s not for the faint of heart, it takes as much courage as it does strategy. And that’s exactly what you’ll get.
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If you’d like personalized assistance, you can book a Strategy Hour with me. During this session, we’ll dive into your specific needs and challenges, ensuring you get the most out of The Palette Method™.
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If you are crystal clear on your message and brand, you can absolutely leverage the VSP.
Murky messaging yields murky creative direction, and so I recommend this product for artists who have a messaging strategy.
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You won't need any tools to learn the information. However, I do recommend a few tools for those artists who will be DIY-ing their own photoshoots. They are absolutely optional: the Adobe Lightroom Classic software and my favorite Lightroom Presets.
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Absolutely! The Visual Storytelling Primer is designed for artists of all photography skill levels. Whether you’re DIY-ing your photos with a smartphone or working with a professional photographer.
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The primer includes a comprehensive website photography shot list, a photoshoot planner to help you organize and prepare, an in-depth video on developing your creative direction with examples, a guide on how to plan your shoot, and a video on optimizing your photos for your website. All of this is loaded into an easy-to-use course platform.
It’s everything you need to elevate your website photography, whether you’re just starting out or refining your current visuals. -
Once you complete your purchase and tick the very important checkbox at checkout, you’ll be redirected to a window where you can create an account and access the Visual Storytelling Primer. You'll also receive an email with this link as a backup.
Be sure to check your inbox (and spam folder) for the download links so you can get started right away!
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You can share the website photography shot list and the planner with your photographer for the sole purpose of your photoshoot.
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